The GRay MARKEt is driving Change in America
The future of America has arrived, and it’s older —and gray. It’s simply a matter of demographics. The only segment of the market growing over the next decade is the 65+. This shift has been coming for almost 70 years:
Being Openly Gray is a Mindset:
“I’m happy in my own skin, wrinkled as it may be.
Just like you, I am dreaming and doing.
I’ve got wisdom, ingenuity, and experience to share.”
THE NATION’S EXPERT ON THE GRAY Market
Matt Thornhill speaks to audiences large and small about today’s Gray Market. Matt has been studying the behaviors, attitudes, and beliefs of older consumers for over 20 years. His insights on what’s next for the Gray Market result in eye-opening keynote addresses and educational sessions that help companies, organizations, nonprofits, and communities plan strategies to capitalize on America’s booming Gray Economy.
The best way to keep your bottom line green for the next decade is to go Gray. Hire Matt to tell you how.